Everyone had some experiences struggling with difficult software or websites. In today’s market where growing numbers of consumers rely on the Internet for information and shopping, companies can’t afford having a poorly designed website.
Let us help you test the usability of your program or site. We recruit real consumers that match your target market profile, and let them interact with the tested system in the same manner as they normally do. Clients can observe the interaction behind the one-way mirror or through close circuit TV, and listen to the users’ feedbacks right afterwards. We also use professional software to log interaction details.
With the quantitative and qualitative data yielded by the tests, we help clients connect the dots and understand how the website or program should be optimized.